Market Position: RSR developed an algorithm called Sales Messaging Impact to evaluate how your company’s offerings are positioned in the market. Is there a value proposition? Does it resonate with buyers? Our algorithm allows us to discern why anyone would buy what you are selling, buy it from you and buy it now. This exercise gives your sales team a powerful pitch with compelling impact.
Revenue Growth Strategy: RSR customizes winning revenue growth go-to- market strategies for companies by evaluating your current war chest and making sure the following components are part of the executive process:
Sales Process: RSR has identified and developed three variables to ensure your CRM system represents qualified deals that are accurately forecasted. These variables, fully exploited by using our integrated approach, turn your CRM system into a transparent performance management tool:
Deal Execution: RSR developed a communications strategy called Complex Insight. Predicated on behavioral actions, it increases certainty in the process of qualifying, driving and closing deals. Behavioral actions are calculated statements and questions that invoke necessary responses at critical stages in a deal. They are used in all business communications including face to face meetings, email and telephone conversations.